New corporate identity lets Van Genechten Packaging shine
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New corporate identity lets Van Genechten Packaging shine A total make-over in style
Turnhout, Belgium – Van Genechten Packaging (VGP) has just released its brand-new corporate identity. Classy black, white and gold, the new identity is both modern and timeless and establishes a new, solid foundation for the European independent leader in folding carton packaging to face the many challenges ahead with smart confidence. However, VGP's successful approach – rooted firmly in their customer's needs – will not change. The matching new tagline sums it up nicely: Outstanding packaging. Driving business.
A website that sets new standards
Professionals looking for packaging solutions online will be surprised when they discover VGP's new website. It translates the company's positioning into both content and design – while putting the visitor first. With detailed packaging expertise shared for different markets and different solutions, plus a separate section for premium brands, this website simply stands out. The online innovation centre enables visitors to stay up-to-date with folding carton packaging that pushes boundaries. Visit the website at: www.vangenechten.com
Leading the way in the 21st century
"Our new identity really represents our offering today: an outstanding company with outstanding people who deliver outstanding folding carton packaging," says Lorenzo Delorenzi, VGP's CEO. "We're applying the best knowledge and the best technology to make our customers' products stand out and help them generate more business.
This style shows that we are a well-known international player with a long tradition. It highlights the fact that we deliver absolute quality in both innovative ideas and mass production packaging."
From flyers and brochures to e-mails and fair booths, the new identity will be everywhere soon.
