As demand for sustainable packaging escalates, converters across the sector are being forced to dramatically rethink production strategies. Al Iannuzzi of Johnson & Johnson speaks to Packaging & Converting Intelligence about the fast-changing world of paper and board packaging processes.
Once dominated by aesthetics, package design decisions are increasingly driven by sustainability concerns; where once a product just had to look good on the shelf, today its backstory is important as well.
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Source: Packaging & Converting Intelligence