Iggesund Paperboard has revealed a major restructure in its senior management intended to set it up for growth across European and world markets.
The group appointed a new chief executive, Annica Bresky, last October and since then Bresky has put in place a new senior team and restructured Iggesund’s sales organization.
Bresky was previously chief executive of BillerudKorsnäs Karlsborg and she has also held senior positions at Stora Enso.
She joined Iggesund at a time when a range of senior positions were vacant, including the top roles at both the company’s board mills in Workington in the UK and Iggesund, Sweden as well as the finance director role.
To fill the positions, Olov Winblad von Walter has joined from Metsä Board’s paper mill in Husum, Sweden, while the new manager of Iggesund’s Workington Mill is the former financial director there, Ulf Löfgren.
Tobias Bäärnman has been appointed financial director, who comes most recently from the consultancy Connecta but who has experience in fast-moving consumer goods with Mediamarkt, Procter & Gamble and Statoil.
The management team has been further reinforced with Eva Thorén, the HR manager, and Anna-Lena Ström, the supply chain director.
In addition, the company has merged responsibility for the previously separate sales operations of Europe and the rest of the world under the leadership of Arvid Sundblad.
Bresky said: “For more than a decade we have seen the conversion of packaging for consumer goods move from western Europe to other parts of the world, mostly in the east.
“Brand owners with headquarters in one part of the world can have the manufacturing of both their goods and packaging in another. This is globalisation in a nutshell and we must adapt to it.
“The market has changed and this process will continue. By working in an intelligent and more dynamic way we will be able to match our customers’ demands even better than before.
“Fifteen years ago Iggesund was the first Scandinavian forest products company to adapt its European organisation to the new conditions arising from the European Union. Now we simply need to take another step to ensure that we can live up to – and surpass – the service level required by our customers.”
Source: Packaging News